Loom Art's inspiration
The loom art stands for our love for hand loom and core admiration towards art. The label focuses on reviving the old and dying authentic craft, embroidery and weaving techniques in this fast fashion dominated world.
The loom art is a fond effort to give platform to these artisans ; weavers, embroiderers, sample person, craftsmen to come together and co create. It’s a collective narrative of emotions of all the creative souls involved in this process.
How with a spin of charkha and a stroke of a needle, an emotion is born. It’s this love and hard work of our creative souls that we want to sustain for a lifetime. This to us is sustainability, to sustain livelihoods of talents. Sustainability is a way of life, fair trade, hand loom fabrics, hand embroideries and mostly happy employment.
A vivid solo traveller, an artist at heart, a nature lover and a social activist. The Loom Art derives it's name from the designer's love towards hand loom and her core admiration towards art. Aarushi Kilawat , is a Fashion Design graduate from Pearl Academy , & holds a specialisation in Print Textiles & Fashion Styling from Nottingham Trent University, UK.
Her label focuses on reviving old authentic craft techniques , and generating a platform of employment for locals & bringing handloom back in vogue. She believes how a machine made clothing can never replace the love aand hard work that is reflected in a hand made piece . It's this love that she wants to magnify and sustain.
'Design For A Cause'
'Let's create a society where we leave a smile on each face we encounter' - Board Of Director at Naya Sawera Ngo for HIV+ & Especially Abled Kids until December 2016.
'Creating Braille Tags is an initiative towards improving the shopping experience for visually impaired'- Creator of Braille Tags for Garments in year 2013, she has also incorporated these tags in a special edition in her clothing line.
'The Storybook Project using Sight Word Reading Technique, for Specially Abled Kids' - Creator of The Story Book in year 2015